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"A pleasure to work with."

Sue Threader, The Rochester Bridge Trust

"When we needed support to launch a health and wellbeing digital hub for the health and care workforc...

Fay Sinclair, NHS Kent and Medway

"Maxim are professional and highly knowledgeable."

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media relations
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media relations

If you are searching for a PR and marketing agency to run a media relations campaign, then it is a huge advantage if those working for the agency have a close understanding of how the media works.

Many of our staff at Maxim have previously worked as journalists. We can’t overstate the head-start this gives our clients. We know what makes news, the way stories should be written, how to generate editorial coverage – and we understand what the media requires from us.

We will prepare regular press releases, write articles and comment pieces, as well as liaise with key journalists on your behalf and arrange media interviews. We will bring the written word together, in all its guises, to maximise awareness, to incorporate any relevant social media platforms and to drive web traffic in your direction.

Over the years, we have developed a deep level of trust with our media contacts, regionally and nationally – in newspapers, TV, radio and trade publications. Whether it’s helping you exploit a “feel good” story or to offer damage limitation in a time of crisis, we can bring this influence to bear on your behalf. 

We can also help with any media training you may require – so that when the need or opportunity arises for you to face a TV camera, a photographer, a radio interview or even to front a video for your website – you’ll feel like a seasoned pro. 

Visit our portfolio for examples of our work in media relations.

social media

Media relations is definitely social

Most journalists now use social media to source stories, particularly Facebook and Twitter, so if you don’t have a presence on at least one platform, there is a chance your organisation, and your story, will pass them by.

You may be missing a great marketing opportunity if you feel your industry isn’t suited to social media, or that your message doesn’t belong there.

If you need help identifying and writing stories, and making sure they reach key social media platforms, Maxim can help. 

news & events

Kent Press & Broadcast Awards secure 140 entries

The determination of the local media to showcase the work they do is alive and well in the county after this year’s Kent Press & Broadcast Awards (KPBA) received 140 entries.

April, 2025 more

Major Maxim project reaches development milestone

After two years and £150m in the making, Andrew Metcalf, Maxim’s Managing Director, got a look behind the scenes when he joined a group of leading property agents for a visit to Panattoni Park Sittingbourne.

March, 2025 more

Erica is now certified carbon literate

Understanding and minimising our impact on the environment is important for everyone, and Maxim is now in a better position to address this thanks to training carried out by one of the team.

March, 2025 more

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