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Maxim has been an essential part of our communications response to the Covid-19 pandemic.

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We will continue to use Maxim’s high-level counsel, local knowledge and connections to further progress...

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media relations
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media relations

If you are searching for a PR and marketing agency to run a media relations campaign, then it is a huge advantage if those working for the agency have a close understanding of how the media works.

Many of our staff at Maxim have previously worked as journalists. We can’t overstate the head-start this gives our clients. We know what makes news, the way stories should be written, how to generate editorial coverage – and we understand what the media requires from us.

We will prepare regular press releases, write articles and comment pieces, as well as liaise with key journalists on your behalf and arrange media interviews. We will bring the written word together, in all its guises, to maximise awareness, to incorporate any relevant social media platforms and to drive web traffic in your direction.

Over the years, we have developed a deep level of trust with our media contacts, regionally and nationally – in newspapers, TV, radio and trade publications. Whether it’s helping you exploit a “feel good” story or to offer damage limitation in a time of crisis, we can bring this influence to bear on your behalf. 

We can also help with any media training you may require – so that when the need or opportunity arises for you to face a TV camera, a photographer, a radio interview or even to front a video for your website – you’ll feel like a seasoned pro. 

Visit our portfolio for examples of our work in media relations.

social media

Media relations is definitely social

Most journalists now use social media to source stories, particularly Facebook and Twitter, so if you don’t have a presence on at least one platform, there is a chance your organisation, and your story, will pass them by.

You may be missing a great marketing opportunity if you feel your industry isn’t suited to social media, or that your message doesn’t belong there.

If you need help identifying and writing stories, and making sure they reach key social media platforms, Maxim can help. 

news & events

Renewed interest in renewables from new Government

Labour came to power with a manifesto that said they will work with the private sector. We look at the plans to double onshore wind, triple solar power, and quadruple offshore wind by 2030 and consider what might it mean in terms of communications and community engagement.

October, 2024 more

Winners of the Kent Press & Broadcast Awards 2024 are announced

After a record number of entries, the best work of everyone involved in the media in Kent has been celebrated at an awards ceremony hosted by BBC news presenter Martine Croxall.

July, 2024 more

Finalists unveiled for Kent Press & Broadcast Awards 2024

After receiving a record number of entries, the organisers of the Kent Press & Broadcast Awards (KPBA) have announced the finalists in 16 categories.

June, 2024 more

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