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They seem as pleased as we are when something goes well

Nick Yandle, Gallagher Group

Maxim is one of the best PR agencies I have worked with

Graham Razey, East Kent College

I regard them as part of my extended team

Gail Lewin, London Array

Maxim is essentially our marketing department and we consider them very much a part of our team

Chris Jones, Lappset UK Ltd

Their advice and proactivity has been excellent in identifying issues and opportunities

Adrian Wenn, Clydesdale Bank

Maxim has a sound and in depth understanding of regional government

James Speck, Kent Science Park

Always approachable and determinedly enthusiastic

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media relations
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media relations

If you are searching for a PR and marketing agency to run a media relations campaign, then it is a huge advantage if those working for the agency have a close understanding of how the media works.

Many of our staff at Maxim have previously worked as journalists. We can’t overstate the head-start this gives our clients. We know what makes news, the way stories should be written, how to generate editorial coverage – and we understand what the media requires from us.

We will prepare regular press releases, write articles and comment pieces, as well as liaise with key journalists on your behalf and arrange media interviews. We will bring the written word together, in all its guises, to maximise awareness, to incorporate any relevant social media platforms and to drive web traffic in your direction.

Over the years, we have developed a deep level of trust with our media contacts, regionally and nationally – in newspapers, TV, radio and trade publications. Whether it’s helping you exploit a “feel good” story or to offer damage limitation in a time of crisis, we can bring this influence to bear on your behalf. 

We can also help with any media training you may require – so that when the need or opportunity arises for you to face a TV camera, a photographer, a radio interview or even to front a video for your website – you’ll feel like a seasoned pro. 

Visit our portfolio for examples of our work in media relations.

social media

Media relations is definitely social

Most journalists now use social media to source stories, particularly Facebook and Twitter, so if you don’t have a presence on at least one platform, there is a chance your organisation, and your story, will pass them by.

You may be missing a great marketing opportunity if you feel your industry isn’t suited to social media, or that your message doesn’t belong there.

If you need help identifying and writing stories, and making sure they reach key social media platforms, Maxim can help. 

news & events

Winners announced for the Kent Press & Broadcast Awards 2020

The sixth annual Kent Press & Broadcast Awards ceremony took a different shape this year as the winners of more than 30 awards were announced during a virtual ceremony.

November, 2020 more

Maxim shortlisted for national communications award

A major community engagement campaign sees Maxim on the shortlist for a national award, alongside client the Rochester Bridge Trust.

November, 2020 more

Drawing on the lessons of the past

Twenty-five years ago Maxim delivered its first major project – Transchannel ’95 – a cross-Channel exhibition which brought together 160 companies from Kent, Nord-Pas de Calais, Flanders, Wallonia and Brussels capital, writes Andrew Metcalf, Director of Kent PR and marketing agency Maxim.

November, 2020 more

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