James Speck, Kent Science Park
Ruth Wood, Visit Kent
Adrian Wenn, Clydesdale Bank
Paul Wookey, Locate in Kent
Graham Razey, East Kent College
Caroline Binns, Liberty Property Trust UK Ltd, developers of Kings Hill
Tom Stevenson, NHS Kent and Medway Clinical Commissioning Group and Integrated Care System
Businesses can’t get it right all the time – things can go wrong – sometimes with the potential to be extremely damaging to a company’s reputation.
But being forewarned is being forearmed; the more you are prepared to face a challenging event or situation before it arises, the better.
What do we mean by a crisis? It could be an unexpected senior management change, a major company restructuring involving job losses, strike action or, at the other end of the scale, an accident in the workplace resulting in staff fatalities.
At Maxim, we have worked with a wide range of businesses and organisations across Kent and the South East on the preparation and implementation of effective crisis communications strategies.
Our expertise helps companies prepare for and manage negative events and bad news, which might otherwise damage their standing in the marketplace.
We will help you put a plan into place so that, should the need ever arise, you are ready to provide a measured response to all internal and external messages – stakeholders, staff, customers, suppliers, the wider public and the media.
Our key services include:
Having people in place with the confidence and ability to handle media interviews is essential in protecting a firm’s reputation. Maxim can help with media training and preparing spokespeople for broadcast and print interviews.
If needed, we can also provide out of hours media relations cover, acting as your press office.
Everybody makes mistakes and sometimes events are simply beyond your control – like the weather. We’ll help you be crisis-ready for whatever awaits.
For the first time in its 26-year history, Kent PR, public affairs and marketing agency Maxim has made changes to its senior management team with the appointment of two new directors.
July, 2021 more
A panel of media experts has selected the finalists for this year’s Kent Press & Broadcast Awards (KPBA).
July, 2021 more
The recent announcement of the proposed European Super League (ESL) has been an unmitigated PR disaster for the clubs involved and their billionaire owners. While Maxim can’t lay claim to having ever made such a large announcement, Director Andrew Metcalf considers what tactics could help prevent companies snatching PR defeat from the jaws of victory when making their own announcements.
April, 2021 more
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This is a really good example of why you can't ignore new social media platforms - you need to be where your audien… https://t.co/jClYVUzQiv
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Maxim has been an essential part of our communications response to the Covid-19 pandemic.
Director of Communications and Engagement
NHS Kent and Medway Clinical Commissioning Group and Integrated Care System
Always approachable and determinedly enthusiastic
Stagecoach South East