back to top
Their advice and proactivity has been excellent in identifying issues and opportunities

Adrian Wenn, Clydesdale Bank

The two waste schemes that I’ve done with Maxim are the ones with the lowest number of opponents

John Gallimore, Trent Developments

I regard them as part of my extended team

Gail Lewin, London Array

We know we can trust them to protect our interests at all times

Caroline Binns, Liberty Property Trust UK Ltd, developers of Kings Hill

They seem as pleased as we are when something goes well

Nick Yandle, Gallagher Group

They understand the business of their client, providing valuable advice and delivery

Charles Buchanan, Manston Airport

They have really taken the time to understand our business and the people who work in it

James Beatton, Vertex Law, which merged with Cripps Harries Hall in 2013

reputation management
enter a short description...

reputation management

In business, a company’s reputation is sacrosanct. Protecting and safeguarding this hard-earned commodity is essential.

Should a business suffer an incident, a quick and measured response is essential in rebuilding relations with whoever has been affected, whether it’s the public, customers, suppliers or stakeholders.

Maxim’s crisis management expertise helps companies navigate negative events and bad news, which would otherwise damage their standing in the marketplace. We always plan for the worst, confident in the knowledge that the risk – no matter how small – has been considered and will be handled professionally.

Having people in place with the confidence and ability to handle media interviews is essential in protecting a firm’s reputation. Maxim can assist with media training and preparing spokespersons for broadcast, as well as print, interviews.

If needed, Maxim can also provide ‘out of hours’ media relations cover, acting as your press office to provide a rapid response should it be required.

Visit our portfolio for examples of our work in reputation management.

social media

Online reputation is key

Bad news travels quickly, especially via social media.

As with any aspect of reputation management, it is important to make sure an organisation is well thought of by communicating its ongoing good work – social media is a relatively easy way to do that.

If a crisis does strike and is in the public domain, it is important to react quickly and appropriately – every situation will be different. If you continually ignore online complainants, it could be a matter of days before your reputation is ruined.

Get in touch for advice on your social media strategy.

Created by Maxim

Kent Press & Broadcast Awards

The Kent Press & Broadcast Awards is an annual scheme to recognise the achievements of the county's media.

more

Kentcentric

Kentcentric is a blog about the county's property industry, sharing relevant news for landowners, developers and the investment community.

more

news & events

Timing is (almost) everything in media relations

In PR – as in life – timing is not quite everything but it can play an important role in how much coverage a story receives.

May, 2017 more

Ad blocking puts content in the spotlight

With nearly one in seven British adults using ad blocking software, marketers are turning back to content to help them connect their brands with consumers, writes Andrew Metcalf, director of Kent PR and marketing agency Maxim.

April, 2017 more

President Trump’s PR spokesperson - the toughest PR job just got tougher

Press secretary to President Trump, Sean Spicer has just made his life so much harder by not following the fundamental rules of PR. Andrew Metcalf, director of Kent PR and marketing agency Maxim, examines what’s behind the epic media fail and how things might be turned around.

January, 2017 more

latest tweets

We're *very* excited about all the finalists of #KPBA. You can find out who they are here: https://t.co/7dpsi3EayT

6 hours ago

It's good to see more of our #KPBA finalists being appreciated https://t.co/oXErQZDcPI

8 hours ago

RT @MENnewsdesk: The @BostonGlobe sent us pizza to keep us going. Thanks friends. https://t.co/kVH0TXddz9

10 hours ago

A little lunchtime reading: Why "no comment" is not the answer https://t.co/E02UVtDfTR

11 hours ago

Finally, managed my first cat tweet of the day, well RT, but it all counts in balancing out the dog/cat ratio while Rachel's away. *phew*

11 hours ago

RT @BBCEleanorG: Looks who's joined us in Downing Street @BBCBreakfast https://t.co/3ixmqx8YGV

11 hours ago

Hosting a public exhibition? Here are four tips to help it run smoothly https://t.co/RdKYgVAoOT

13 hours ago

we'd love to work with you

get in touch
tendentious-parliamentary