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public relations

Awards shortlistings can do wonders for your brand

All awards involvement is good, so make sure you celebrate taking part.

September, 2023 more

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PR goes beyond the press

Effective public relations is much more than simply media relations – the value of a press release goes beyond just sending it to the media. It’s about utilising the reach of all available channels to communicate with your target audience(s) and key stakeholders.

August, 2023 more

Understanding the political landscape

A key part of our work involves advising clients on the political landscape, and how best to engage with local stakeholders. MD Andrew Metcalf gives an insight into what recent political changes might mean for local businesses as we edge closer to the General Election.

August, 2023 more

Are you good company?

Andrew Metcalf, Managing Director of Kent PR, marketing and public affairs agency Maxim, considers what it takes to demonstrate you’re a good company.

August, 2023 more

When is it okay to let others use your brand?

Erica Jones, Account Director at Kent-based PR, marketing and public affairs agency Maxim, explains why it can be good to let your brand out into the wild.

July, 2023 more

Sponsorship as a way to market your brand

Erica Jones, Account Director at Kent-based PR, marketing and public affairs agency Maxim looks at an alternative way of promoting your business.

June, 2023 more

Boost your marketing with some alternative advertising

When it comes to getting your name out there, the obvious thing to do is advertise but sometimes you need to complement the magazine, TV or billboard. Erica Jones, Account Director at Kent-based PR, marketing and public affairs agency Maxim, suggests a different approach.

February, 2023 more

Take some positive action for your publicity

Erica Jones, Account Director at Kent-based PR, marketing and public affairs agency Maxim, offers some advice for raising your profile on a budget.

January, 2023 more

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